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How Can You Reach Shopify Store Owners?

  • Writer: Data Radar
    Data Radar
  • May 2
  • 4 min read

Updated: May 17



In today’s fast-moving eCommerce world, connecting with Shopify store owners is a goldmine of opportunity for agencies, SaaS providers, consultants, and suppliers. As of 2025, Shopify powers over 4.8 million websites globally, making it one of the most vibrant and rapidly growing eCommerce platforms.


But with this growth comes one big challenge: how do you effectively reach Shopify sellers in a meaningful, targeted, and scalable way?

In this guide, we’ll walk you through everything you need to know to reach #shopifystoreowners and engage them as potential customers or partners.


Why Target Shopify Store Owners?


Before diving into strategies, it’s important to understand why targeting Shopify brands makes sense:

  • 🛍️ They are actively selling online – often seeking marketing, logistics, accounting, and SaaS support.

  • 💰 High revenue potential – many Shopify sellers scale to 6- or 7-figure monthly revenues.

  • 🔁 They need ongoing services – unlike one-time buyers, Shopify store owners typically engage in long-term service partnerships.

Whether you’re selling ad management services, email automation tools, or warehousing solutions, Shopify store owners are a lucrative audience.


1. Buy a Targeted Shopify Sellers List


Let’s face it: you can’t build a solid outreach campaign without data. The most efficient method is to start with a verified and segmented Shopify sellers list.

At Data Radar, we provide:



  • 🎯 Contact-level data of 10,000+ Shopify brands

  • 📬 Decision-makers with verified emails (usually founders, CMOs, etc.)

  • 📦 Filters by revenue, industry, region (e.g., USA, UK, EU)

  • 🧠 Behavioral insights such as monthly traffic, tools used, and product categories

This gives you a head start without wasting hours on manual scraping or guessing.

Pro Tip: Always ensure your list provider complies with GDPR and CAN-SPAM standards.

2. Cold Email Campaigns that Speak Their Language


Once you have access to a Shopify sellers list, your next move is to start a personalized cold email campaign.

Best Practices:

  • Use a catchy subject line like: "Boost Your Shopify Sales in 14 Days – Here’s How."

  • Mention something specific (e.g., “I saw your pet accessories store”).

  • Focus on value, not features. Say “We help Shopify brands grow AOV by 30%” instead of “We’re a marketing agency.”

  • Use case studies or testimonials to build trust.

Cold outreach works best when your message is short, clear, and focused on outcomes Shopify sellers care about.


3. Run Highly Targeted LinkedIn Campaigns


Many Shopify store owners and their marketing heads are on LinkedIn, even if their brands are small.

To reach them:

  • Use Sales Navigator to filter by job title (“E-commerce Owner,” “Founder,” “Head of DTC,” etc.)

  • Narrow by industry (apparel, beauty, supplements, etc.)

  • Use company keywords like “Shopify,” “eCommerce,” “DTC”

You can then:

  • Connect with a warm intro

  • Message them directly

  • Or run LinkedIn Ads targeting these decision-makers

#shopifystoreowners are often overwhelmed with generic pitches—so a personalized, insight-driven LinkedIn strategy goes a long way.


4. Use Facebook and Instagram Ads – with Lookalike Audiences


Most Shopify sellers run their own Meta Ads, which means they are active on the platform.

Here’s how to reach them:

  • Use Facebook’s interest targeting: "Shopify," "Shopify Admin," "eCommerce business," etc.

  • Or better: upload a Shopify sellers list from Data Radar to create a Lookalike Audience

Then, run high-converting ads like:

  • “Shopify Growth Tool Loved by 5,000+ Stores”

  • “Struggling with abandoned carts? Here’s a fix Shopify sellers use.”

Visuals matter, so keep your creatives sharp, clean, and relevant.


5. Partner with Influencers and Micro-Consultants in the Shopify Space


A less obvious but powerful method to reach Shopify brands is through partnership marketing.

Find:

  • Shopify consultants

  • Store setup experts

  • Micro-agencies

  • App developers

These professionals already have access to Shopify sellers and may refer your solution in exchange for a partnership fee or commission.

Build relationships, offer value, and let them introduce you to #shopifysellers in an organic, trusted way.


6. Attend Shopify Ecosystem Events (Virtual or In-person)


Another fantastic way to get in front of Shopify store owners is to participate in:

  • Shopify Unite

  • eCommerce expos

  • Virtual summits

  • DTC community events

These events attract thousands of Shopify sellers, and even if you can’t attend in person, you can:

  • Sponsor webinars

  • Join community Slack groups

  • Engage in live Q&A sessions

You position your brand as a value-adding thought leader, not just a vendor.


7. Build Content Targeted at Shopify Sellers


If you’re playing the long game, content marketing will drive organic traffic to your brand from Shopify store owners.

Here are a few content ideas:

  • “Top 10 Mistakes New Shopify Brands Make (And How to Avoid Them)”

  • “How This Shopify Store Grew to $500K/Month Using Email Automation”

  • “Best Fulfillment Services for Shopify Sellers in 2025”

Include keywords like:

Publish these on your blog, LinkedIn, and medium.com, and watch inbound leads grow over time.


Final Thoughts


Reaching Shopify sellers isn't about sending generic mass emails or running untargeted ads. It’s about understanding their journey, delivering value, and using smart data to power your outreach.

With Data Radar’s Shopify Sellers List, you can:

  • Instantly access a list of high-intent #shopifystoreowners

  • Personalize your marketing with real decision-maker data

  • Convert better with laser-targeted outreach strategies

Whether you’re an eCommerce agency, ad platform, SaaS tool, or logistics provider — the opportunity is massive. Don’t waste time guessing.


📩 Want to reach Shopify store owners today?

Contact Data Radar to get a custom Shopify Sellers List curated to your niche and market.






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